Kiehl’s

Illustration for Kiehl’s Mission Renewal campaign!

Kiehl’s launched new campaign in 2023 under the name of Mission Renewal to use natural resources responsibly, and enter into the journey of circularity. To celebrate and promote their new KMR campaign, I was asked to create illustration and it was great to collaborate with one of my favourite brands. The illustrations is printed as sticker sheets and postcards using FSC certified eco friendly papers, and we also made promotional video and wallpapers for online promotion.

키엘의 환경을 생각하는 마음을 담은 새로운 캠페인인 미션 리뉴얼의 프로모션을 위해 키엘과 콜라보레이션을 진행하였습니다. 키엘의 원재료와 친환경 제품들을 일러스트로 담아 스티커와 엽서로 인쇄 되었고, 온라인 프로모션을 위한 영상과 월페이퍼로도 제작 되었습니다.